CarTrawler always supports innovation, which is why we’re sponsoring The Lions’ Den at this year’s 12th Ancillary Merchandising Conference in Edinburgh, Scotland. The Lions’ Den is a showcase of new products and services, which allows companies to pitch their potentially market disrupting product to industry experts. This year’s ferocious Lions are Gulcan Berberogullari, the Ancillary Marketing Leader from Pegasus Airlines, Sarah Panthou, who looks after Retail and Ancillary Revenues for the Air France-KLM Group and Marta Rosselli, who works with Digital Product Intelligence at Vueling. The Ringmaster ushering the brave start-ups into The Lions’ Den is Ai’s Managing Director Michael Smith.
The four companies taking on the Lions are:
- Get Your Guide
Get Your Guide collects and categorises activities throughout the world, allowing the traveller to spend less time researching and more time enjoying their holiday. According to the team at Get Your Guide, they are avid adventurers who love challenges and are absolutely dedicated to delivering amazing products and travel to their customers. “We come from all over the world and bring diverse skills and knowledge to work every day.”
- LikeWhere
LikeWhere is a company with a focus on using granular location data to serve personalised recommendations to travellers exploring new cities for the first time. At the core of LikeWhere is the ability to show the traveller where to go in a new city based on the individual’s likes in cities they have already explored. According to LikeWhere, the business arm of their company ‘Likewhere for Business’, enables Airlines, IFE Content Service Providers, travel media outlets and Hospitality brands to engage with their customers across the full cycle of their digital journey while generating new ancillary revenue.
- Essentialist
Essentialist is a private club for travellers that offers a personalised travel experience. According to Essentialist they draw upon the insider knowledge of their editors, leading travel and lifestyle journalists, as well as their team of travel specialists and the latest and most customised possibilities of digital technology, to curate memorable travel experiences.
- Raleigh & Drake
Raleigh & Drake is a millennial-focused discovery platform powered by the knowledge of a user’s community and trusted influencers. According to Raleigh & Drake their platform delivers local content and incremental revenue streams to brands committed to social impact by aggregating thousands of recommendations from individuals and brands customers trust most.
CarTrawler is at the cutting edge of innovation, with dedicated teams working on the latest solutions for its suppliers and partners. The Irish firm recently scooped the Innovative New Technology Award at Deloitte’s Technology Fast Fifty Awards for its SmartBlock, which is a piece of “drop-in” technology that puts the right product in front of the customer at the right time. Remaining innovative and developing industry changing software like Smartblock is imperative to CarTrawler’s continuing success, growth and development.
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